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This book explains a great deal about the physiological, psychological and social basis of self-control using published experimental evidence and personal examples. It may not instantaneously give you iron willpower but the increased self-awareness will certainly make you better equipped to implement the various exercises and strategies tested out by the author's students. Insightful, funny and absorbing, so much I had to use one of the tricks to stop myself from reading it in one go. Highly recommended!