Цитаты из книги The Project 50 (Reinventing Work): Fifty Ways to Transform Every "Task" into a Project That Matters!

Winners—no kidding—adore crummy jobs! Why? Because those jobs allow lots—and lots!—of space. Nobody cares! Nobody is watching! You’re on your own! You are King! You can get your hands dirty … make mistakes … take risks … perform miracles!

The word—rather, T-H-E word—is REFRAMING. Taking a task—any damn task—and turning it into something-that-makes-a-difference.

The book is broken into 50+ items that appear in four sections. (Section IV is short.) So… 1. Go through the sections one at a time. Pick your top four items from sections one, two, and three. (And pick one from section four.) Basis: Stuff that seems important. Stuff you’re currently overlooking. Stuff that’s oddball but…

That’s it. The Three Elements. The organization: Professional Service Firm. The individual: Brand You. The work: the Project. Period.

Almost all the work on projects begs the premier issue. What is the “it” of a project? What makes “it” memorable? Or … not-so-memorable?

Most white collar jobs—as we know them—will disappear as we get the ERP/Enterprise Resource Planning—etc.—“stuff” right. You read that correctly, colleagues: 90+ percent. Gone. As in: Sayonara. White collar world circa 2004 is going to make “re-engineering” circa 1994 look like very small change indeed.